Experience Building

With Christmas fast approaching, many will be grappling to pick up that special gift, some will end up buying that last minute present from a large retailer or online shopping platform so we wanted to take this opportunity to give shout out to all local businesses, communities and tourism experience providers who are hoping that your or my hard-earned pounds, euros, dollars (or whatever your preferred currency is) is spent locally, supporting local communities, producers and providers.   

Buyer Behaviour   

Listening to a podcast recently on how Christmas buyer behaviour has changed, one of the most significant moves seems to be in buying experiences rather than stuff.  For several years we have been working with experience providers, small businesses that are giving their customers the best experience possible.  Tailoring it, enhancing it, and at every point in the customer journey from promotion to purchase and participation doing their very best to their experience super slick.     

The idea of creating memories, can translate in a super charged gift, so if you are thinking of what to get that someone special this year, take a look at some of these experiences that we think will make for a very special Christmas for you and the business you’ve bought from.  Here are just 6 local business that could provide some experience gift inspiration.  

Belleek Pottery Tour 

Away A Wee Walk Walking Weekend 

Creels in the Cave 

The Natural Beauty Pot Skin Care Consultation & Hamper 

Erne Water Taxi Tour 

Enniskillen Taste Tour 

Afternoon Tea at the Manor House Country Hotel  

 

Case Study  

We wanted to share a little more detail on how experiences can be developed.  The Belleek Pottery Tour has evolved, it now offers interactive workshops, child friendly tours and more.  We have worked with Belleek Pottery Visitor Centre for many years. They use their heritage, their craft, the seasons and holidays to leverage their offering.  Experiences have been created from using what the pottery has to offer and packaging it in a way that is interactive, authentic, whilst telling their unique story.   

If you feel that your business, organisation or group could use some help in creating a experience that could be on next year’s Christmas list, then get in touch. 

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